The real evolution of Steve Jobs

April 3rd, 2015
images.jpeg51ElL7TAKnL._SX258_BO1%2C204%2C203%2C200One of the dangers of our celebrity culture today, is that we tend to look at those who've attained that status, regardless of their field of endeavor, as fully formed human beings, whose life began and ended with the achieve that catapulted them into iconic status. 

Nothing can be further from the truth.  In looking at the stories or biographies of these celebrities, on the one hand we have case studies that zero in a particular moment in time, or hagiographies that only heighten misperception.

This has t
ended to be the case with Steve Jobs.  He wasn’t born as the  iconic founder and savior of Apple.  He evolved over time and his skills, talents and personality either acted as receptors or antagonists to the moment and issues at hand.

In looking at his story, we see the full magnitude of humanity that was, in and of itself, a part of his success.

Rick Tetzeli tells that story in Becoming Steve Jobs: The Evolution of a Reckless Upstart into a Visionary Leader

My conversation with Rick Tetzeli: